Fall of Joe Rogan Podcast | $100M Deal vs Fans

Prakhar Singh
Target Tech
Published in
2 min readFeb 1, 2021

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Joe Rogan Podcast

Ever since Joe Rogan switched from YouTube to Spotify exclusively he has lost millions of his fans, If we compare the stats — An average podcast in Youtube used to get 8–10 Million views but in Spotify, if you want to listen to a podcast you have to search that which is not good because Youtube has better video recommendation algorithm.

What Now?

Joe Rogan is still uploading podcast clips on his main channel (Powerful JRE) and second channel (JRE Clips) but views are down…Joe has lost close to 110M views! since his switching to Spotify.

Real Worth of Joe Rogan

Joe Rogan made $30 million in 2019, making him Forbes’ highest-paid podcaster. In my opinion, Joe could have easily made $100M in the coming years…This Spotify deal is for 4 years so not bad after all.

Spotify Stock Effect

When Joe announced this deal with Spotify the stock went up to 20%! Making Joe Rogan richer. If you don’t how this works when a company offers you such kind of money. The part of the money is given in the form of stocks. So now the stock this up 65% and Joe has probably made close to $300 Million.

Conclusion

In my opinion, Joe did the right thing. He secured the bag. Yes, he will lose listeners but he’s rich so it’s not gonna affect him.

Originally published at https://targettechnews.blogspot.com.

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Prakhar Singh
Target Tech

Curious about Technology, Economics, and Business | Founder of Target Media | More: page21.in